Join Us in Orlando
Expo Hours
| Tuesday Oct 15 | 9 AM — 5 PM |
| Wednesday Oct 16 | 9 AM — 5 PM |
| Thursday Oct 17 | 9 AM — 4 PM |
Venue
Orange County Convention Center
9800 International Drive
Orlando, Florida 32819
About the Expo
North America's largest metal forming, fabricating, welding and finishing event heads to Orange County Convention Center in October 2024. FABTECH provides a convenient "one stop shop" venue where you can meet with world-class suppliers, see the latest industry products and developments, and find the tools to improve productivity, increase profits and discover new solutions to all of your metal forming, fabricating, welding and finishing needs.
North America's Largest Metal Forming, Fabricating, Welding and Finishing Event
Marketing & Sales
F09: How AI is Reshaping the Sales & Marketing Landscape
Utilizing Generative Artificial Intelligence (AI) for Sales and Marketing Tasks
This presentation will cover the popular topic of generative AI and how it has influenced the sales and marketing landscape. We will discuss how generative AI can be used inside a traditional manufacturing firm for various sales and marketing tasks. We will also discuss the limitations of AI and when it should be avoided.
Anthony Colarusso – SALT Marketing
Beyond the Workshop: How AI is Reshaping the Marketing Battlefield for Fabricators
This session unveils the crucial role of AI in revolutionizing traditional marketing strategies, empowering fabricators to excel. Discover how AI, when integrated with human insights, enhances lead generation, refines customer engagement, and ensures fabricators stand out. This session offers a nuanced understanding of leveraging AI while emphasizing the importance of human ingenuity in crafting successful digital marketing strategies for fabricators.
Josh C. Blankenship – TopSpot Internet Marketing Services
About This Session
- Date: October 15, 2024
- Time: 8:30 am – 9:30 am
- Room: Room S-330 E
- Level: Basic
- Track: Marketing & Sales
- Price: See Pricing »
Speakers
Anthony Colarusso
SALT Marketing
Anthony is the Founder and CEO of SALT Marketing – a company providing outsourced sales and dedicated hunting programs. Anthony has worked with more than 500 manufacturing firms to create outbound sales and marketing processes. He has supported small startup companies to large, publicly traded firms with $7 Billion in annual revenue. Anthony has a current sales staff of 25 people based in Denver Colorado.
Josh Blankenship
TopSpot Internet Marketing Services
Since joining TopSpot in 2013 as an SEO specialist, Josh has continued to grow inside the organization holding various roles from Team Lead to Business Development & Sales. Josh currently assists in bridging the gap between TopSpot’s sales and digital marketing teams as they consistently help their clients develop new revenue streams by implementing practical SEO, PPC and usability strategies derived from user behavior metrics.
FABTECH Conference
Tracks: 3D/Additive, Automation, Cutting, Laser, Forming & Fabricating, Job Shop, Lean, Management, Marketing & Sales, Robotics, Smart Manufacturing, Stamping, Workforce Development
| Sessions | Early Bird | Member Price | Non-Member Price | |
|---|---|---|---|---|
| Individual Sessions | $155 | $175 | $195 | $220 |
| Workshops | $399 | $480 | $499 | $599 |
| Best Value Full Conference (5-8 Sessions)
| $635 | $720 | $795 | $900 |
| Through Aug 30, 2024 |
CCAI Finishing Conference
| CCAI Finishing Conference | Member Price | Non-Member Price |
|---|---|---|
| 1 Session | $112.50 | $125 |
| 2 Sessions | $202.50 | $225 |
| 3 Sessions | $270 | $300 |
| 4-8 Sessions | $405 | $450 |
AWS Welding Conference
| AWS Welding Conference | Member Price | Non-Member Price* |
|---|---|---|
| One-Hour Sessions (W7, W8) | FREE | FREE |
| Two-Hour Sessions (W1, W2, W12, W13, W14) | $95 | $150 |
| Weld-Ed Conference (W5) | $50 | $75 |
| Half-Day Sessions (W3, W10, W15) | $345 | $430 |
| Full-Day Sessions (W4, W6, W9, W11) | $565 | $665 |
| Professional Program (W16) | $395 | $495 |
| *Non-member price for AWS Welding Full-Day Sessions only includes a one-year AWS Individual Membership. | ||
Become a Member
Join a FABTECH partner association for member pricing.
