Join Us in Orlando
Expo Hours
| Tuesday Oct 15 | 9 AM — 5 PM |
| Wednesday Oct 16 | 9 AM — 5 PM |
| Thursday Oct 17 | 9 AM — 4 PM |
Venue
Orange County Convention Center
9800 International Drive
Orlando, Florida 32819
About the Expo
North America's largest metal forming, fabricating, welding and finishing event heads to Orange County Convention Center in October 2024. FABTECH provides a convenient "one stop shop" venue where you can meet with world-class suppliers, see the latest industry products and developments, and find the tools to improve productivity, increase profits and discover new solutions to all of your metal forming, fabricating, welding and finishing needs.
North America's Largest Metal Forming, Fabricating, Welding and Finishing Event
Marketing & Sales
F74: Maximize Growth with CRM & AI Strategies
AI and Automation in Sales and Marketing
There’s a lot of buzz around AI and Automation, and lots of new tools every day. Where do they fit in your strategy? Learn where to invest in people, and where to invest in tools, and how to achieve ROI from your sales and marketing efforts.
Michele Nichols – Launch Team Inc
Maximizing Business Growth with Innovative CRM Strategies
This presentation delves into the transformative role of Customer Relationship Management (CRM) in driving business growth. It explores how innovative CRM strategies can effectively manage customer interactions, leading to improved customer satisfaction and loyalty. The talk highlights advanced techniques in CRM, using AI, that enable businesses to analyze customer data for targeted marketing and sales strategies. Real-world examples illustrate how integrating CRM into business operations significantly increases efficiency and revenue. The session concludes with practical tips for manufacturing businesses of all sizes to implement and benefit from CRM solutions, fostering sustainable growth and driving competitive advantage.
Todd Hockenberry – Todd Hockenberry, Inc
About This Session
- Date: October 16, 2024
- Time: 8:30 am – 9:30 am
- Room: Room S-330 E
- Level: Intermediate
- Track: Marketing & Sales
- Price: See Pricing »
Speakers
Todd Hockenberry
Todd Hockenberry, Inc
My goal is to educate and help manufacturing companies adapt to the realities of Internet-driven changes in buying behavior and build and implement results-driven strategies to achieve their revenue goals. I have over 30 years of experience in direct selling and leading companies selling technology and capital equipment in global industrial markets. Our client experience ranges from small family-owned manufacturing companies to large publicly traded technology providers.
Michele Nichols
Launch Team Inc
As owner & president of Launch Team, Michele leads a team that helps advanced manufacturing companies compete, change and grow. Michele offers new ideas and proven guidance based on lessons learned from her work with manufacturing companies nationally and internationally on marketing, change management, internal communications, and recruiting strategies.
FABTECH Conference
Tracks: 3D/Additive, Automation, Cutting, Laser, Forming & Fabricating, Job Shop, Lean, Management, Marketing & Sales, Robotics, Smart Manufacturing, Stamping, Workforce Development
| Sessions | Early Bird | Member Price | Non-Member Price | |
|---|---|---|---|---|
| Individual Sessions | $155 | $175 | $195 | $220 |
| Workshops | $399 | $480 | $499 | $599 |
| Best Value Full Conference (5-8 Sessions)
| $635 | $720 | $795 | $900 |
| Through Aug 30, 2024 |
CCAI Finishing Conference
| CCAI Finishing Conference | Member Price | Non-Member Price |
|---|---|---|
| 1 Session | $112.50 | $125 |
| 2 Sessions | $202.50 | $225 |
| 3 Sessions | $270 | $300 |
| 4-8 Sessions | $405 | $450 |
AWS Welding Conference
| AWS Welding Conference | Member Price | Non-Member Price* |
|---|---|---|
| One-Hour Sessions (W7, W8) | FREE | FREE |
| Two-Hour Sessions (W1, W2, W12, W13, W14) | $95 | $150 |
| Weld-Ed Conference (W5) | $50 | $75 |
| Half-Day Sessions (W3, W10, W15) | $345 | $430 |
| Full-Day Sessions (W4, W6, W9, W11) | $565 | $665 |
| Professional Program (W16) | $395 | $495 |
| *Non-member price for AWS Welding Full-Day Sessions only includes a one-year AWS Individual Membership. | ||
Become a Member
Join a FABTECH partner association for member pricing.
